#GivingTuesday is a global giving day that aims to follow-up the decadence of Thanksgiving and consumerism of Black Friday and Cyber Monday by encouraging people to give back. And on November 27, 2018, people gave back in a big way on Mightycause.
Millions Raised on Mightycause
More than 900 nonprofit organizations registered for #GivingTuesday on Mightycause, and together, they raised a total of $3,647,149.
900 Hundred Diverse Nonprofit Causes
Mightycause is proud to host a diverse array of causes on our platform, and those causes were all represented on #GivingTuesday. From animal shelters and rescues, nonprofits dedicated to serving their communities, faith organizations, education and the arts, the registered causes encompassed nearly every category of work in the nonprofit sector, helping these nonprofits continue their important work.
The most popular causes on #GivingTuesday on Mightycause were education, animals, community and children & family.
Thousands of Donors Engaged
Participating nonprofits engaged 25,886 donors in their causes. Mightycause’s platform is designed to make donating to a cause easy, convenient and fun — and we were thrilled to see so many donors use Mightycause to donate on #GivingTuesday.
Over $10,000 in Prizes Awarded
Mightycause provides prizes to help incentivize nonprofits and donors on #GivingTuesday. And this year, we gave out more than $10,000 to nonprofits.
We awarded prizes to nonprofits who raised the most for their size, which were ranked on our leaderboards. Random $100 cash bonuses were award every hour of the event ($2,700 total), giving every nonprofit a chance to win. And we also held lucrative fundraising sprints called Power Hours. Nonprofits competed to raise the most money or bring in the largest number of donors in a scheduled hour. Mightycause awarded a total of $5,000 in Power Hours alone.
Matching Grants Created More Impact Per Donation
Mightycause has created the most versatile tool for adding matching grants to online giving campaigns. And this year’s #GivingTuesday participants used that tool to great effect, matching more than $245,000 of their supporters’ donations.
#GivingTuesday on Mightycause
Mightycause hosts our own #GivingTuesday event because it’s a day so in line with our mission: serving nonprofits. In 2018, nonprofits worked hard to spread awareness and raise funds for their causes. And donors showed up in huge numbers to support the causes close to their hearts.
Thanks to all nonprofits who participated, and all donors who showed up to support their favorite nonprofits!
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