Fundraising costs can be difficult to calculate — while there are literal expenses associated with fundraising, such as payment processing fees, there are other “hidden” costs that are often overlooked. For instance, do you account for the cost of staff time to process checks for your development office? What about the cost to mailing out fundraising appeals? Or, printing and folding tax acknowledgements? How about the time it takes to drive to the bank and deposit your checks and cash from donors?
Studies like one from Charity Science show that donor acquisition direct mail can cost $1.25 per $1 raised, with a response rate of just 1%. That means your ROI is -.29%. Even donor renewal mail can be costly: the same study says it can cost as much as $.30 per dollar raised.
Online fundraising can help reduce — or in some cases completely eliminate — the labor costs associated with fundraising. But, with hundreds of online fundraising platforms available, it’s easy to get overwhelmed when trying to select the best site for your needs.
The Mightycause Choice
At Mightycause, we believe in giving you the choice to decide what pricing option fits your fundraising efforts best. With our new pricing, you now have access to the most cost-effective plans available to help you save money and get the most out of your online fundraising platform.
Mightycause’s advanced subscription plans are the easiest way to lower your fundraising costs, since they free you from platform fees completely. Unlike other platforms that still charge a platform fee on top of the monthly subscription price, Mightycause has zero platform fees, meaning we won’t keep a cent of what you raise from donors.
In comparison, advanced plans like those on Crowdrise still charge nonprofit’s 3% per donation on top of the monthly subscription. If the donor chooses to cover costs, they’re opted into a 6% fee. With GiveGab’s advanced plan, nonprofits pay $49 a month, in addition to a 4% platform fee per donation (that donors can choose to cover). Other platforms like GoFundMe don’t allow flexible plans with a pure 5% fee per donation, regardless of each individual’s needs.
With a subscription plan on Mightycause, you have access to the most powerful fundraising tools at the lowest cost in the market. You can automate your data entry, analyze supporter information in real time, create custom donation pages and more just $99/month. To put this in perspective, this is less than the cost of that pizza party you throw for the volunteers and staff you ask to fold tax acknowledgements for end of year giving. Plus, you can spend that time focusing on other fundraising activities — like pursuing a recurring donor campaign or beefing up your major donor stewardship.
Our Free Starter Plan
If your nonprofit isn’t ready for a subscription plan, or you just want to get the lay of the land on Mightycause before taking the plunge, a starter plan on Mightycause is free. For no upfront cost, your nonprofit gets a free customizable profile, secure donation processing, donation management, a customizable checkout process, custom receipts, and unlimited peer-to-peer, Event & Team fundraisers.
Find the right plan for your fundraising costs
If you’re looking to take your online fundraising strategy to the next level and provide a consistent, branded digital experience for your donors, our advanced subscription plan offers you the best value at just $99/month. Or, if you’re not sure about the best plan for your organization, our team is here to help.
At Mightycause, our skilled team of fundraising professionals is here to guide you through the process to make an informed decision about your organization’s fundraising costs. Request a demo to walk through advanced features and discuss which plan will lead you to success. We’re here to help!
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